By Donald Kaufman And inside, we die a little Remember that story where the Goldman Sach's analyst predicted a $100 price drop for the Xbox 360? Not gonna happen, Xbox Euro boss Chris Lewis told MCV. Microsoft is riding high with their top dog status last month and their ongoing claim that they'll have ten million units shipped before the first Nintendo Wii or Sony PS3 even hits the market. From Chris Lewis: "We have no plans to make any price adjustment. The last couple of days have reinforced the fact that we have a great value proposition, giving consumers choice, thanks to the core system. We’re not forcing the consumer down a route with HD playback. We certainly don’t think it’s necessary to make any changes to the current price point."